We may collect the following types of personal information:

• Name, email address, phone number, and billing/delivery address provided during transactions.
• Payment details, which are securely processed by our third-party payment provider.
• Technical information, such as your IP address, browser type, and operating system.
• Behavioral data, including pages visited, items browsed, and purchase history.
• Marketing preferences when you opt into our mailing list.

Your information is used to:

• Process and fulfill orders.
• Communicate updates about your order and respond to inquiries.
• Send promotional emails, newsletters, and special offers (if consent has been given).
• Analyze website traffic and improve user experience.
• Conduct targeted marketing via third-party platforms like Facebook and Instagram.

We use the Meta Pixel on our website to provide personalized advertising through Facebook and Instagram. The Meta Pixel allows us to track actions taken on our website, such as:

• Page views
• Add-to-cart events
• Completed purchases

How Customer Data is Used

The Meta Pixel collects data such as your IP address, browser information, and browsing behavior. This data is processed by Meta Platforms (Facebook and Instagram) to:

• Measure the effectiveness of our ads by tracking conversions.
• Deliver targeted advertisements based on your interaction with our website.
• Create "Custom Audiences" and "Lookalike Audiences" for marketing purposes.

Your Control Over Data

You can control how your data is used for Facebook and Instagram advertising by managing your ad preferences in your Facebook account settings. You can also opt out of interest-based advertising through the Digital Advertising Alliance (DAA).

We will never sell your data to third parties.

You have the right to:

• Access, correct, or delete your personal information.
• Opt-out of receiving promotional emails by clicking “unsubscribe” in the email footer.
• Request information on how your data is processed.

You have the following rights regarding your personal data:

• Access: Request a copy of the data we hold about you.
• Correction: Update or correct inaccurate or incomplete information.
• Deletion: Request the deletion of your personal data, unless required for legal or contractual purposes.
• Opt-Out: Withdraw your consent for promotional communications at any time by clicking "unsubscribe" in emails or contacting us.

To exercise these rights, email contact@super-models.co.uk.

We take data security seriously and implement measures to protect your information, such as:

• Encrypted storage of sensitive data.
• Regular security audits of our website and systems.

Your information is stored securely for as long as necessary to fulfil its purpose or comply with legal requirements.

Our website uses cookies to enhance your browsing experience and collect anonymous data. Cookies help us:

• Analyze website traffic and improve functionality.
• Recognize your preferences during visits.

You can disable cookies through your browser settings, but this may affect site functionality.

We reserve the right to update this Privacy Policy to reflect changes in our practices or legal requirements. Updates will be posted on our website, and significant changes will be communicated directly.

For questions or concerns about your personal information or this Privacy Policy, please contact us:

• Email: contact@super-models.co.uk
• Phone: 01788 842 673
• Address: SuperModels LTD, 294 Hillmorton Road, Rugby, Warwickshire, CV22 5BW